Whether it's playing in the snow, bundling up next to a campfire, or savoring a steaming bowl of Campbell’s Soup, cozy winter moments make lifelong memories. For those hoping for a few more snowy days this season, Parks Project is celebrating winter warmth through an exclusive capsule collection with legacy brand Campbell’s.
Beginning Feb. 22 at 11 a.m. EST / 8 a.m. PST, brand fans can enter the official drawing on the NTWRK mobile app for a chance to purchase one of the limited-edition Campbell’s x Parks Project “Winter Warmth” bundles. Available in adult and kids sizes, winners of the drawing will be selected on Feb. 27 at 8 p.m. EST / 5 p.m. PST via the NTWRK app. Inspired by the season’s snowy landscapes and the iconic packaging of Campbell’s, the exclusive collection features reversible fleeces, accompanied by a coordinating beanie – perfect for conquering the slopes or neighborhood sledding hills. Each purchase will be accompanied by the original winter warmth go-tos for generations: Campbell’s Chicken Noodle Soup and Campbell’s Tomato Soup.
"Campbell’s treasures the joy of snow days and the comfort of warming up with a bowl of soup after a day spent outside,” said Gary Mazur, Vice President Soup and Broth, Campbell’s Meals and Beverages division. “The Campbell’s x Parks Project ‘Winter Warmth’ collection vividly embodies this feeling, inviting everyone to indulge in the comfort and warmth.”
"At Parks Project, we are very selective with our brand partners - Campbell’s is an iconic brand that is an authentic part of a camping and park experience. We're excited to work with them to help us amplify our Leave It Better mission to inspire a new generation of conservationists," says Parks Project CEO Keith Eshelman.
In celebration of this collaboration, Campbell’s, Parks Project and NTWRK have made a donation to Trust for Public Land. In parallel with this donation, the brands will participate in a park clean up in Camden, N.J., the proud home of Campbell Soup Company for the last 155 years. This hands-on effort aims to support Parks Project’s mission to enhance local green spaces and exemplifies Campbell’s dedication to make a positive impact and build vibrant communities where we live and work.
For your chance to purchase one of these limited-edition “Winter Warmth” bundles, follow the instructions below:
1.) Download the NTWRK App via the app store and create account
2.) Complete the sign-up and add a form of payment
3.) Navigate to the search bar and type "Campbell's"
4.) Click on "Shows"
5.) Click into the app tile
6.) Click into the product tile
7.) Enter drawing and follow prompts
8.) Tune in on Feb. 27th at 5pm PT / 8pm ET to see if you've won!